Acronym clothing

Acronym clothing is a high-end streetwear brand that is known for its innovative designs and use of cutting-edge materials. The brand was founded in 1994 by Michaela Sachenbacher and Errolson Hugh, and it has become one of the most respected names in the fashion industry. Acronym is known for its minimalist, futuristic aesthetic, monochromatic colour palette, and its use of technology in its garments. The brand has created a number of iconic pieces, including the Acronym Airbag Jacket, which is a puffer jacket that features a built-in airbag. Acronym is also known for its collaborations with other brands, including Nike and A Bathing Ape.

One of the key features of Acronym clothing is its use of cutting-edge materials and construction techniques. The brand frequently incorporates advanced fabrics such as Gore-Tex and Cordura into its designs, which provide a high level of water and wind resistance, as well as durability. In addition, Acronym clothing often incorporates features such as ventilation, reflective elements, and adjustable fit to enhance the functionality of the garments.

In addition to its clothing line, Acronym also produces a range of accessories, including bags, backpacks, and hats.

Godfather of cyberpunk, William Gibson, is a friend of Errolson Hugh and, naturally, a big fan of Acronym.